მდგრადი განვითარების მიზნების გამოფენა – ბათუმში
მარიამ ხითარიშვილი 27 48 93
saqarTveloSi pirvelad, baTumSi, sastumro `hiltonSi~, mdgradi
ganviTarebis miznebis gamofena gaimarTa, romelSic 20-mde wamyvanma
bizneskompaniam miiRo monawileoba
biznesforumi arasamTavrobo organizacia `sidas~, marketinguli komunikaciebis kompania `jepras~, SvedeTis mTavrobis mxardaWeriT da gaeros globaluri SeTanxmebis saqarTvelos qselis, korporaciuli socialuri pasuxismgeblobis klubisa da aWaris savaWro-samrewvelo palatis organizebiT gaimarTa. RonisZiebaSi monawileobdnen saqarTvelos biznesombudsmeni da sajaro-kerZo TanamSromlobis saagentos Tavmjdomare. gamofenas daeswrnen aWaris mTavrobis, samoqalaqo sazogadoebis, biznesisa da sxva dainteresebuli mxaris warmomadgenlebi. biznesforumis farglebSi gaimarTa paneluri diskusia Temaze: `biznesis CarTuloba da multiseqtoruli TanamSromlobis mniSvneloba 2030-is dRis wesrigis ganxorcielebisTvis saqarTveloSi~.
gamofenaze kompaniebma waradgines mdgradi ganviTarebis miznebis kuTxiT ganxorcielebuli aqtivobebi da proeqtebi. sazogadoebas gaacnes korporaciuli pasuxismgeblobis mimarTulebiT saukeTeso praqtika.
gazeT `aWarasTan~ komentari aWaris savaWro-samrewvelo palatis Tavmjdomaris moadgile aslan lorTqifaniZem gaakeTa.
– bevrs warmoudgenia, rom biznesi aris is, rom sadRac swrafad Cadeb Tanxas da swrafadve amoiReb… biznesis cikli dasavleTSi Zalian grZelia. pirvel rigSi, es gulisxmobs, rom swrafi mogeba ver moxerxdeba. grZelvadiani periodi ki moicavs imas, rom biznesi ara marto gadasaxadebs ixdis, aramed erTveba socialuri pasuxismgeblobis programebSi, nebayoflobiT afinansebs garemosdacviT da sxva socialur proeqtebs da amas spontanurad ar akeTebs, gawerili aqvs specialuri gegma, romelic dasavluri bizneskulturis Semadgeneli nawilia. nel-nela es CvenTanac Semodis da inergeba. Cveni mizania miviRoT maRali, socialuri pasuxismgeblobis matarebeli kompaniebi, romlebic orientirebuli iqnebian swored aseTi tipis proeqtebis ganxorcielebaze. es aris mdgradi ekonomikis erT-erTi mniSvnelovani Semadgeneli komponenti, – gviTxra aslan lorTqifaniZem.
RonisZiebis dasrulebis Semdeg biznesmenebs gavesaubreT, romlebmac TavianT saqmianobasa da problemebze isaubres.
– ojaxuri biznesi gvaqvs. me da Cemi meuRle TiTqmis 20 welia, rac am saqmianobiT varT dakavebuli. wlebTan erTad gamocdilebas vagrovebT da erTad vviTardebiT. gvaqvs sareklamo kompania, vakeTebT banerebs, did bilbordebs, yvelafers, rac reklamasTan aris dakavSirebuli, poligrafiuli momsaxurebiT dawyebuli – farTomasStabiani beWdviT damTavrebuli. `awarmoe saqarTveloSi~ Cveni proeqti SevitaneT, ganixiles, moiwones da 800 aTasi lariT dagvafinanses. am TanxiT danadgarebis SeZenas vapirebT. rodesac sakuTari saqme giyvars, iq problemebi advilad gvardeba, Tumca ZiriTadi problema mainc kadrebis naklebobas ukavSirdeba. axali teqnologiebia Semosuli, romlebic arsad iswavleba da potenciur dasaqmebuls yovelTvis vTavazobT, rom Cvenve SevaswavliT saqmes, magram eZnelebaT da am sirTules ar eWidebian. TanamSromlebis deficiti TiTqmis yvela msgavs kompaniaSia. simarTle giTxraT, axalgazrdebs arc ainteresebT. yvelas didi xelfasi unda, magram swavla – aravis. Cven holandiur kompaniasTan vTanamSromlobT imaze, rac axla inergeba, iqneba es Sromis kodeqsis mixedviT saqmianoba Tu TanamSromlebis usafrTxoeba, jerkidev 5 wlis win daviwyeT muSaoba. maqsimalurad vcdilobT evrostandartebs gavuswordeT da yvela moTxovna gaviTvaliswinoT, – gviTxra sareklamo kompania `ol printis~ direqtorma inga CikvaiZem.
– Cveni saswavlebeli aris aWaris savaWro-samrewvelo palatis wevri kompania, igi 2016 wlis 7 noembers Seiqmna da regionSi pirveli profesiuli saswavlebelia, romelmac ganaxorciela araformaluri dualuri ganaTleba (iqneba es spa-centrisa Tu samzareulos saqmianobis Seswavla). pirveli 13-kaciani jgufi ganTavsda sastumro `kolizeumSi~ da miviReT is mniSvnelovani Sedegi, rac Zalian sWirdeba Cvens qalaqs – martivi dasaqmeba. dualuri ganaTleba gulisxmobs studentis swored im sivrceSi ganTavsebas, sadac is SemdgomSi dasaqmebas gegmavs. studentebs eZlevaT Sansi, rom miiRon kargi ganaTleba, imyofebodnen im sivrceSi, sadac praqtikulad Sexeba eqnebaT yvela im inventarTan, rac maTi specialobisTvis dasWirdebaT. isini martivad dasaqmdebian Cvens SromiT bazarze da maRalkvalificiuri kadrebi iqnebian. vfiqrob, gadauWreli problema ar arsebobs, Tuki Cven mizans davisaxavT da yvelafers sworad mivudgebiT. amayad SemiZlia vTqva, rom Cveni proeqtis farglebSi ar yofila aranairi problema. yvela qseli, romelTanac memorandumi gavaformeT, dRemde warmatebiT TanamSromlobs CvenTan, – gviTxra Savi zRvis saerTaSoriso kolejis `golden si~ damfuZnebelma leila gogitiZem.
