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festivali `argani~ ukve mexuTe welia, Tavisi mravalferovani programiT, saintereso gamofenebiT ramdenime sasiamovno dRes Cuqnis rogorc baTumelebs, aseve Cveni qalaqis vizitiorebs. saiubileo wels festivalis ferad narinjisferi gamoacxades da organizatorebma iqve daaanonses, rom momavalSi `mandarinis dRis~ dResaswaulis damkvidreba surT.
26-dan 28 noembris CaTvliT, festivalze misul adamianebs hqondaT SesaZlebloba, daeTvalierebinaT da SeeZinaT mxatvrebis, fotografebis, moqandakeebis namuSevrebi, moesminaT sasiamovno musika da gascnobodnen im axalgazrda xelovanebis Semoqmedebas, romlebic mravalferovan xelnakeT nivTebs qmnian, aseve, daegemovnebinaT mcire mewarmeTa produqcia, monawileoba mieRoT CurCxelisa da mandarinis murabis momzadebaSi.
profesiiT mxatvarma SoTa Sewirulma, romelic xis xelnakeT saTvaleebs qmnis, meored miiRo monawileoba aRniSnul festivalSi da miiCnevs, rom rogorc misTvis, aseve yvela im adamianisTvis, romelic raime sainteresos da Rirebuls qmnis, umniSvnelovanesia msgavsi tipis gamofena-gayidvebSi monawileoba. es zrdis maT mier Seqmnili produqciis momxmarebelTa ricxvs.
– festivalze Cemi xeliT damzadebuli xis saTvaleebi warmovadgine, romlebic vercxlis, polarizebuli SuSisa da naturaluri tyavis elementebiTaa Seqmnili. profesiiT mxatvari var, bavSvobidan momwonda gansxvavebuli nivTebis keTeba. erT dResac romeliRac axalgazrdaze siuJeti vnaxe – xis saTvaleebs akeTebda da vifiqre, mec xom SemiZlia xeze muSaoba-meTqi. ori welia vakeTeb xis saTvaleebs, Tumca sazogadoebis samsjavroze maTi gamotana Zalian cota xania, rac daviwye. miuxedavad amisa, moTxovna ukve Zalian didia da sasiamovnoa, rom momxmarebels ase moswons xelnakeTi aqsesuarebi. Cemi brendis saxelwodebaa `ilusi~, dainteresebul pirebs SeuZliaT, aRniSnul gverdze mogvmarTon da maTTvis sasurveli saTvale onlain gamoweriT SeiZinon. minda Tqveni gazeTis saSualebiT visargeblo da madloba gadavuxado festivalis organizatorebs, rom gvaZleven SesaZleblobas, farTo auditorias warvudginoT Cveni namuSevrebi, – gviTxra SoTa Sewirulma.
festivalze dasamaxsovrebeli namuSevrebiT warsdga Tuki maxaWaZe, romelic qvisgan sxvadasxva stilisa da Tanamedrove tendenciebze morgebul, SemoqmedebiTi xasiaTis interieris xelnakeT dekoraciebs qmnis, romelTa daTvaliereba da SeZena misamarTze: @@ SegiZliaT.
– sul veZeb silamazes arasrulyofilebaSi, amitomac avirCie es mimarTuleba. amiT minda, adamianebs kidev erTxel vagrZnobino, rom xSirad swored arasrulyofilebaSi imaleba yvelaze didi da metyveli silamaze. profesiiT ekonomisti var. am mimarTulebiT vmuSaob kidec, Tumca iman, rasac dRes vakeTeb, imdenad gamitaca, rom vxvdebi, yvelaferze metad miyvars, radgan gamovxatav Cems Sinagan samyaros. `arganSi~ pirvelad viReb monawileobas da TiToeuli adamianis emocia, rasac Cemi namuSevrebisadmi gamoxataven, sasiamovno da stimulis momcemia, – aRniSna Tuki maxaWaZem.
kidev erTi saintereso gogos, xatia xozrevaniZis Semoqmedeba gvinda gagacnoT, romelic gamxmari bunebrivi yvavilebisgan xelnakeT aqsesuarebs qmnis. `luluna~ – ase hqvia mis gverds socialur qselebSi, romelsac araerTi momxmarebeli hyavs.
– yovelTvis momwonda da mitacebda herbariumi, erTgvari hobi iyo CemTvis, mogvianebiT ki gadavwyvite, hobi biznesad meqcia da ase daviwye daherbariumebuli yvavilebisgan sxvadasxva aqsesuaris momzadeba. mgonia, rom ase mudmiv sicocxles vCuqni yvavilebs, romlebic sanam xaroben, dadebiT emociebs gvCuqnian adamianebs. CemTvis es festivali pirvelia da erTgvari reklamaa, romliTac gamicnobs sazogadoeba, ufro meti adamiani naxavs Cems namuSevrebs. didi siyvaruliT vqmni TiToeul aqsesuars da Zalian bednieri var, roca misi SeZenis survili dRiTi dRe ufro da ufro met adamians uCndeba, – aRniSna xatia xozrevaniZem.
`arganis~ kidev erT monawiles, zurab bauJaZes baTumSi kargad icnoben. rogorc gviTxra, pandemiis periodi axali da saintereso wamowyebisTvis xelsayrelad CaTvala da dRes qmnis produqcias, romelmac ukve Rirseuli adgili daimkvidra ara marto regionSi, mis farglebs gareTac.
– wels festival `arganis~ koncefcia citrusia da gamofenaze warmovadgine saojaxo meurneobaSi damzadebuli sxvadasxva citrusis Ciri: mandarinis, limonis, forToxlis. garda amisa, gvaqvs limonis muraba, Cai, romelic Seicavs citrusebs. festivalze ar aris aucilebeli produqciis gayidva da Semosavlis miReba, CvenTvis mTavaria, rom xalxma naxos, gaicnos, daagemovnos igi. es aris pandemiis dros dawyebuli biznesi. aRniSnul periodSi momiwia sofelSi yofna. mimovixedeT irgvliv da aRmovaCineT, rom gvaqvs uamravi produqti, romlis gadamuSavebac da momxmareblisTvis SeTavazeba SeiZleba. sacdeli etapi ukve gaviareT. SeiZleba iTqvas, rom Zalian kargi gamoxmaureba gvaqvs, bevri momxmarebeli gvyavs. mTlianad saqarTvelos masStabiT, internetis saSualebiT vyidiT produqcias, SekveTebsac viRebT. Zalian sasiamovno procesia, sakuTari xeliT rom qmni am yvelafers. miRebuli Semosavlis did nawils warmoebis gafarToebisTvis viyenebT. Zalian bevri gegma gvaqvs. vapirebT asortimentis gamravalferovnebas da albaT Zalian male axali logoTi gamovuSvebT produqcias, romelsac `bauJaZis nalia~ hqvia da sul male mTeli qveynis masStabiT bevr adgilze gamoCndeba, – gviTxra zura bauJaZem.
konkretulad `arganze~ da zogadad, festivalebis mniSvnelobaze isaubra aWaris soflis meurneobis ministrma, romelmac momavlisTvis citrusis festivalis Seqmna daaanonsa.
– msoflio praqtikas Tu gadavxedavT, Zalian gavrcelebuli da bevris momtania Tematuri festivalebi. vgulisxmob iseT festivalebs, rogoricaa magaliTad espaneTSi pomidvris festivali, igive citrusis festivalebi da sxva mravali. Cveni qalaqisTvis ormagi datvirTva imitom aqvs festivalebis arsebobas, rom ZiriTad mimarTulebad turizms miviCnevT. Tu turizmis Serwyma moxdeba soflis meurneobasTan da am kuTxiT gveqneba ufro meti tradiciuli festivali, turistul seqtors ecodineba festivalis Catarebis konkretuli dro, es iqneba turizmiT dainteresebuli vizitiorebis mozidvis saSualeba. am SemTxvevaSi mecitruseobas vgulisxmob, miT ufro iseT periodSi, rodesac turistis naklebobaa Cvens qveyanaSi. garkveuli gamocdileba gvaqvs agroserviscentris istoriaSi da wels ukve vgegmavT, rom citrusis festivali samomavlod tradiciad vaqcioT. vgegmavT, rom momavali wlidan yovelkvireuli e.w. iarmarkebis tipis gamofenebi gavakeToT, rac soflis meurneobasac Seuwyobs xels. aseve vapirebT, ara mxolod qalaqis centrSi gaimarTos bazrobebi, aramed urbanizacia gaviTvaliswinoT da SemogarenebSic gavakeToT gamofena-gayidvebi da tradiciad vaqcioT am SemTxvevaSi citrusis festivali. gvaqvs Tevzis festivali, romelic wels ver gavakeTeT pandemiis gamo. imedia, momavali wlidan pandemias davZlevT. aqve minda, yvelas movuwodo vaqcinaciisken, erTad davZlioT pandemia da viaroT ganviTarebisken, – aRniSna aWaris soflis meurneobis ministrma giorgi surmaniZem.
festivalis TiToeul monawiles, damTvalierebels, aWaris ganaTlebis, kulturisa da sportis saministros mxrdaWerisTvis madloba gadauxada `arganis~ organizatorma malxaz babluanma, romlis TqmiTac, festivalma araerT adamians, gansakuTrebiT axalgazrdebs misca saSualeba, kidev ufro axlos gaacnon sazogadoebas is, rasac qmnian da mTel Zalasa da energias axmaren.
– mogexenebaT, wels festivali mexuTed tardeba, anu saiubileo TariRi gvaqvs. minda yvelas mivuloco da amavdroulad, madloba gadavuxado, vinc gulSematkivrobda da dRemde gulSematkivrobs `argans~. wels yvelaze metad maxarebs is, rom festivalSi monawile adamianebis 99 procenti aWaridanaa. erT sivrceSi arian Tavmoyrili rogorc xelovanebi, ise mcire mewarmeebi da mixaria, rom xSirad yofila iseTi SemTxveva, rom Cvens festivalSi monawileobis Semdeg imdeni SekveTa miuRiaT, dro veRar gamounaxavT `arganSi~ kvlav CasarTavad. sasiamovnoa, rom Cveni festivalis farglebSi araerTi sawarmo daibada da ganviTarda. wels axali da gansxvavebuli is aris, rom SemovitaneT citrusis Tema da gvinda, yovelwliurad, noembris bolos aWaraSi tradiciad damkvidrdes citrusis festivali. es yovelive turistulad ase naklebad aqtiur dros, damatebiT motivacias miscems ucxoel turistebs aWaraSi stumrobisTvis. vfiqrob, didi potenciali gaaCnia citrusis festivals aWaraSi da ise ganvaxorcielebT yvelafers, rogorc Cafiqrebuli gvaqvs, – ganacxada malxaz babluanma.