,,დოდოკას” ფერადი სამყარო
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rac ufro meti warmatebuli da Zlieri qali iqneba irgvliv, miT ufro metad miecemaT stimuli sxvebsac, rom Tavadac Seqmnan, ibrZolon dasaxuli miznebisTvis. Cveni stumari warmatebuli biznesledi, brend `dodokas~ damfuZnebeli dodoka mefariSvilia, romelic Tvlis, rom arcerTma qalma, arcerTi wuTiT ar unda SeaCeros brZola winsvlisa da ganviTarebisaTvis. yovelTvis surda Tavisi SvilebisTvis gemovnebiani da gansxvavebuli tansacmeli Tavad Seeqmna. qsovis Seswavla daiwyo, ise moewona es saqme, Tanac imxela mowoneba daimsaxura misma namuSevrebma, rom gadawyvita, sakuTari brendi Seeqmna. ase gaCnda `dodoka~, romelic dRes qalis, bavSvisa da mamakacis naqsov tanisamossa da aqsesuarebs qmnis. ambobs, rom misTvis inspiraciis wyaro baTumia, romelic aTasfer emocias aRZravs masSi, rac Semdgom namuSevrebSi gadaaqvs. swored amitomacaa, rom isini gansakuTrebuli feradovnebiT gamoirCeva da momxmareblebs Zalian moswonT.
– mogviyeviT rogor daiwyo da ganviTarda Tqveni brendi?
– pirveli Svilis dabadebisTanave ratomRac gamiCnda survili, tansacmeli Tavad Semeqmna misTvis da gadavwyvite, CemTvis ucnobi xelsaqme, xeliT qsova Semeswavla. 7 Tve damWirda imisTvis, rom kargad davuflebodi qsovis teqnikas da Semeqmna gansxvavebuli samosi, amavdroulad amexdina survili, Cems Svils Cemi Seqmnili, gansxvavebuli samosi cmoda. Semdeg CemTvisac moviqsove mosasxami, romelmac didi mowoneba daimsaxura, ase gaCnda brendi `dodoka~. socialur qselSi Sevqmeni gverdi da warmatebuli startaperi gavxdi. sasixaruloa, rom endobian da uyvarT `dodoka~, amis dasturi ki yovelwliurad momxmarebelTa ricxvis zrdaa. brendi rogorc saqarTvelos yvela regionSi, aseve sazRvrebs gareTac iyideba, rac sixarulTan erTad pasuxismgeblobasac mmatebs.
– rogor fiqrobT, ram ganapiroba brendis warmateba?
– iman, rom orientirebulni varT xarisxze, vqmniT xarisxian produqcias, original, eqskluziur modelebs, srulad varT morgebuli momxmarebelTa interesebs, rac ganapirobebs Cven mimarT ndobasa da keTilganwyobas. minda TiToeul momxmarebels gamocxadebuli ndobisTvis madloba gadavuxado, maTgan miRebuli komplimentebi udidesi stimulia CvenTvis.
– ra gaZlevT inspiracias muSaobis dros, raTa gamorCeuli da yvelasaTvis sasurveli produqti SeqmnaT?
– Tvals vadevneb msoflio modis wamyvan brendebs da influenserebs, romlebic dRes Zalian popularulia internetsivrceSi. Cven vqmniT nebismier samoss qalebis, bavSvebisa da mamakacebisaTvis. zafxulis sezonze Zalian aqtualuria sacurao kostiumebze gadasacmelebi, naqsovi sacurao kostiumebi, topebi da sarafnebi, romelTa inspiraciac isev da isev Cveni momxmareblebi arian. aseve STagonebis wyaroa Cemi saocari qalaqi, romelic imxela energias maZlevs, mzad var yvela emocia, rac baTumis quCebSi seirnobisas miviRe, namuSevrebSi avsaxo. profesiiT musikosi var, xSirad mouxdenia ama Tu im simReras gavlena, raTa Sevqmna raRac gansxvavebuli.
– romel ferebs aniWebT upiratesobas?
– SeiZleba iTqvas, rom yvela feri mniSvnelovania CemTvis, swored amitomaa Cemi namuSevrebi feradi. zustad es iwvevs momxmareblebSi did dainteresebasa da aRfrTovanebas. Cemi survi-lia, `dodokas~ momxmarebeli mudam ferad ganwyobaze iyos.
– warmateba, romelic yvelaze metad geamayebaT. . .
– vfiqrob, kmayofili momxmarebeli ukve warmatebaa, Tumca wels brendi `dodoka~ pirvelad gaxda lider qalTa 2022-is mier nominaciaSi – `originaluri brendi da dasaqmebis xelSewyoba~ – gamarjvebuli. aseve, sul axlaxan `awarmoe saqarTveloSi~ saxelmwifo programa `mikro da mcire mewarmeoba 2022-is~ grantis gamarjvebuli gavxdi. meamayeba, rom Cemi Sroma dafasda. mjera, Cemi brendis araerTi warmatebiT viamayeb momavalSi, risTvisac ar daviSureb Zalasa da energias.
– Tvisebebi, romlebic gexmarebaT warmatebaSi?
– Zalian Sromismoyvare var, bevrjer gamiriskavs, ar gavurbivar sirTuleebs, miyvars axlis Zieba.
– rogor fiqrobT, ra aris mTavari, misdio modas, Tu gecvas is, rac mogwons?
– ra Tqma unda, gecvas is, rac mogwons da komfortulia. bednieri var, rom Cemi momxmareblisTvis komfortulia Cemi samosi da amavdroulad, moduri, rasac xSirad aRniSnaven.
– dabolos. . .
– mjera `dodoka~ Tavis Rirseul sityvas ityvis momavalSic, survili da miswrafeba, qmnide xarisxiansa da Rirebuls, aucileblad daimsaxurebs kidev ufro met ndobasa da siyvaruls.
