„გამომყევი აჭარაში“ დასასრულს უახლოვდება
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Sida turizmis mastimulirebeli kampania `gamomyevi aWaraSi~ dasasruls uaxlovdeba, romelic aWaris turizmisa da kurortebis departamentma agvistoSi daiwyo da 15 oqtombers dasruldeba. `am etapze socialur qselebSi aWaraSi mogzaurobis Sesaxeb gamoqveynebul kontents 50 milionze meti wvdoma aqvs. kampaniis farglebSi, qarTveli influenserebi, fotografebi da blogerebi regionSi mogzaurobis STabeWdilebebsa da rekomendaciebs gamomwerebs aqtiurad uziareben. kampania `gamomyevi aWaraSi~ regionis mimzidveli, mravalferovani turistuli mimarTulebis popularizaciisa da qarTveli bloger/ influenserebis CarTulobiT, Sida turizmis stimulirebisTvis daiwyo. proeqtma Tanabari SesaZlebloba misca yvela blogersa Tu influensers daregistrirebuliyo proeqtSi, aWaraSi mogzaurobis STabeWdilebebi gaeziarebina gamomwerebisTvis, regionze gamoqveynebuli postebiT daegrovebina maqsimaluri wvdoma da moego kampaniis mTavari prizebi~, – acxadeben departamentSi.
SegaxsenebT, rom aWaris turizmis departamenti kampaniis `gamomyevi aWaraSi~ Sedegebs oqtombris bolomde Seajamebs da gamarjvebulebs gamoavlens. mTavar prizs – 100 000 lars moigebs is monawile, romelic kampaniis periodSi aWaraze gamoqveynebuli postebiT, videoebiTa da rilsebiT daagrovebs maqsimalur wvdomas, rac jamSi unda aRematebodes 10 milions, maqsimaluri wvdomebis mqone xuTeuls ki 20000-20000 laris mogebis saSualeba eqneba. kampaniis Semajamebeli RonisZieba oqtombris bolo kviras gaimarTeba.
