სწორი მენეჯმენტი დასაქმებულთა პროდუქტიულობას ზრდის
nana abulaZe 577 20 35 90 –
dRes, ocdameerTe saukuneSi, romelsac xSirad `qaosur epoqasac~ uwodeben, adamianebi orientirebulni arian imaze, rom Seiqmnan sivrce, sadac Tavs komfortulad, daculad igrZnoben. Tumca cxovrebiseuli gamowvevebi xSirad ar aZlevs maT amis saSualebas. raRac etapze garkveuli Widili iwyeba – gamoimuSaon mimRebloba, Seeguon im mocemulobas, raSic imyofebian Tu mudmivad iyvnen protestis reJimSi. TiToeuli adamianisTvis umniSvnelovanesia is samuSao garemo, sadac dRis ganmavlobaSi araerT saaTs atarebs. akeTo is saqme, romelic giyvars, dRes didi fufunebaa da albaT, Zalian cota adamiani aRmoCndeba iseTi, romelic Tvlis, rom am mxriv gaumarTla. araerTxel mogvismenia, rom damsaqmebeli uxeSad arRvevs dasaqmebulis uflebas Semdgomi Sinaarsis frazebiT: `Tu ar gawyobs es pirobebi, adeqi da wadi~, `Sens Semcvlels dResve vipovi, SegiZlia waxvide~, `mets ras iTxov? ratom iTxov?~ da ase Semdeg. fsiqologebi miiCneven, rom damsaqmeblis msgavsi damokidebuleba, pirvel rigSi, azaralebs kompanias, radgan aramotivirebuli, mudmivad daZabul mdgomareobaSi myofi adamianebi ver qmnian xarisxian produqts. Sesabamisad, es procesi kompaniis warumateblobiT sruldeba an mdore da rutinuli mimdinareobiT, romelsac kavSiri ar aqvs sixarulTan da aRfrTovanebasTan.
gayidvebis mentori da organizaciuli fsiqokonsultanti xaTuna mdinaraZe miiCnevs, rom aRniSnuli kuTxiT Zalian bevri samuSaoa Casatarebeli, raTa damsaqmebelma swori menejeruli politikis gatarebiT aamaRlos dasaqmebulTa produqtiulobis koeficienti, Semdeg ki gansazRvros gayidvebis swori strategia.
– rogorc saxlis mSeneblobis dawyeba fundamentis gareSe warmoudgenelia, aseve, kompaniis miRwevebsa da miznebzec saubari zedmetia, Tu organizacias ar aqvs misia, filosofia, xedva da faseulobebze dafuZnebuli korporatiuli kultura. uamravi ganmartebis miuxedavad, xSirad ismis kiTxva: mainc ra aris misia an da kultura? an rogor unda marTos damfuZnebelma, direqtorma Tu top menejmentma es procesi, romlis gazomvac arc Tu ise martivia? nebismieri organizacia adamianiviT aris, mas sWirdeba sazrisis Zieba, sociumSi `gadmotana~ da sargeblis motana. swored am `sargeblebis jami~ qmnis im Rirebulebebs, rasac fundamentad viyenebT, risi dacviTac miiwevs win kompania da qmnis arsebobis kulturas, – ambobs xaTuna mdinaraZe.
misive ganmartebiT, imisTvis, rom Tanamedrove organizaciebma miaRwion dasaxul mizans, sakmarisi aRar aris mxolod marketinguli RonisZiebebi an gayidvebis strategia, aRniSnulisTvis saWiroa dasaqmebulebisTvis jansaRi samuSao garemos Seqmna, maTi Sinagani mdgomareobis gaTvaliswineba, maT saWiroebebze morgeba:
– drosTan erTad Cveni prioritetebic icvleba da Sesabamisad, am prioritetebis miRebac uwevs kompaniebsa da damfuZneblebs.
xSiria iseTi damokidebuleba, sadac kompaniis direqtorebi an damfuZneblebi moiTxoven `kadrisgan~ wesebiT muSaobas Semdegi narativiT: `purs gaWmev da Cemi wesebic unda miiRo, iseTi, rogoric aris~. ra Tqma unda, yvela kompanias Tavisi Sinaganawesi da standarti aqvs, es sxva Temaa, Tumca, msgavsi damokidebuleba ara Tu arRvevs adamianebis uflebebs, aramed, dasaqmebulebs Sinagan motivaciasac uklavs, rac TavisTavad, kompaniis produqtiulobazec negatiurad aisaxeba. Tanamedrove adamiani, garda xelfasisa, sxva RirebulebebisTvis rCeba kompaniaSi da es Rirebulebebia: Tavisufleba, sakuTari mniSvnelobis gancda, mudmivi siaxleebi, urTierTpativiscema,
axali unarebis gamomuSaveba, gundTan mikuTvnebulobis saamayo gancda, sayvareli saqmis keTeba, meti Tavisufali dro,
jansaRi urTierTobebi da efeqturi komunikacia,
stresis marTvasa da dasaqmebulebis mentalur janmrTelobaze zrunva, da rac yvelaze mTavaria, realizeba. Tu sakuTar saqmeSi da sakuTar kompaniaSi ver realizdeba adamiani, is verc kompaniisTvis iqneba produqtiuli. amitomac, organizaciebma, sanam jer kidev gvaqvs lavirebis saSualeba, myisierad unda daiwyon Zlieri korporatiuli kulturis mSenebloba da brendis filosofiaze zrunva. mxolod amis Semdeg SeiZleba vifiqroT sxvadasxva marketingul RonisZiebebsa da gayidvebis strategiaze. yovel SemTxvevaSi, me ase vmuSaob kompaniebTan. `gayidvebisa da momxmarebelTan urTierTobi~ treningebis formirebisas, jer vadgen `Rirebuli SeTavazebis models~ da Semdeg gadavdivarT uSualod vorqSofebis procesze.
dabolos, Tu viziarebT abdi osma jamas mosazrebas, rom `organizaciuli kultura aris arsebobis kultura~, maSin isic unda vaRiaroT, rom am arsebobaSi aucilebeli pirobaa axal realobaSi mudmivi adaptacia da swrafva ganviTarebisken, Tvlis gayidvebis mentori da organizaciuli fsiqokonsultanti xaTuna mdinaraZe.